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22-23 Away Kit revealed ( updated )


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5 minutes ago, Tazio said:

I’d say it’s a “deliberate” leak as part of a clever little viral marketing campaign. Crafty. 

 

Nut! Let us have our fun :(

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  • Kalamazoo Jambo changed the title to 22-23 Away Kit revealed ( updated )
48 minutes ago, The Grim Reaper said:

 

Why? What's wrong with it? 

 

You wanted a white strip. I think its excellent and the best away top we've had in as long as I can remember.


Yes I did wanted a classy white strip with maroon trim, instead that one looks off white splattered with light and dark dots.

Nice fashion item for the young team but it does not say HMFC and it’s not one I want to see my team wearing.

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Fitzroy Pointon
3 minutes ago, kingantti1874 said:

I actually think that kit is mint 

 

:yes:

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Tom Hardy’s Dug
2 hours ago, A_A wehatethehibs said:

Like the top but in the year 2022 how is it possible for that type of **** up to happen. Poor from Umbro 

 

18 minutes ago, Tazio said:

I’d say it’s a “deliberate” leak as part of a clever little viral marketing campaign. Crafty. 


No publicity like this is bad publicity.

 

And I agree with Tazio - I think.

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Unknown user
10 minutes ago, Thomaso said:

Nice fashion item for the young team but it does not say HMFC and it’s not one I want to see my team wearing.

 

It literally says HMFC

 

 

2082466951_b25lY21zOjA5NzhlMWIzLTgxMzMtNGEzYS1iNTBkLWNjZjM2NDg4NTVmNDowMjU1NjhkNC03ZjhjLTRhMTEtYWVjMC0yYmE4NzRhMWM5YzM.jpg.62adbca2bd89c825e0fa6eaad1710ed0~2.jpg

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1 minute ago, Smithee said:

 

It literally says HMFC

 

 

2082466951_b25lY21zOjA5NzhlMWIzLTgxMzMtNGEzYS1iNTBkLWNjZjM2NDg4NTVmNDowMjU1NjhkNC03ZjhjLTRhMTEtYWVjMC0yYmE4NzRhMWM5YzM.jpg.62adbca2bd89c825e0fa6eaad1710ed0~2.jpg


🙄

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Rudi5kaceldream1ng

I love it. 

 

Great sponsor too and name and everything. 

 

Winning. 

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RustyRightPeg
15 minutes ago, Thomaso said:


Yes I did wanted a classy white strip with maroon trim, instead that one looks off white splattered with light and dark dots.

Nice fashion item for the young team but it does not say HMFC and it’s not one I want to see my team wearing.


Apart from the badge saying HMFC 😂

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kingantti1874
10 minutes ago, Armageddon said:

 

This is a class video.


there is no way hearts cobbled together that little video / idea in a couple of hours.

 

deliberate strategy as others have said.. but I like it

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Just now, RustyRightPeg said:


Apart from the badge saying HMFC 😂


Oh ffs 🙄 Do I really need to explain?

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Unknown user
Just now, Thomaso said:


Oh ffs 🙄 Do I really need to explain?

No, cheer TF up maybe, but everyone understands

Edited by Smithee
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From what I heard its far from a deliberate leak and Hearts were pretty unhappy with Umbro. But they've done well to make the most out of it.

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Unknown user
2 minutes ago, kingantti1874 said:


there is no way hearts cobbled together that little video / idea in a couple of hours.

 

deliberate strategy as others have said.. but I like it

 

I'm an idiot and I could rustle that up PDQ I reckon

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I like that kit, reminds me a bit of the England kit when they got Peter Saville to design it.

I've grown on last season's away kit, if only because my 4 year old just expressed an interest in getting a football kit and she loved it when it arrived.

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A_A wehatethehibs
4 minutes ago, Tom Hardy’s Dug said:

 


No publicity like this is bad publicity.

 

And I agree with Tazio - I think.


Could be right, but it’s a bit of an amateur effort. The vid on Twitter looks a bit pound shop to me, it’s been cobbled together pretty quickly with the tweets from today… but I suppose maybe that'd be the whole point.

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22games nro
3 minutes ago, Costanza said:

I like that kit, reminds me a bit of the England kit when they got Peter Saville to design it.

I've grown on last season's away kit, if only because my 4 year old just expressed an interest in getting a football kit and she loved it when it arrived.

Had to re read this 😬😬😬 ,then realised you’d said  Peter saville 

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Scott980612
1 hour ago, colinmaroon said:

 

Almost anything but that awful light blue. 

 

 

Agreed, wasn’t the best 

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5 minutes ago, Smithee said:

 

I’m an idiot and I could rustle that up PDQ I reckon

 
There’s hope when you know! 😉

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Unknown user
1 minute ago, Thomaso said:

 
There’s hope when you know! 😉

 

:spoton:

 

 

Heeeeeey...

Edited by Smithee
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andyscott82
38 minutes ago, Tazio said:

I’d say it’s a “deliberate” leak as part of a clever little viral marketing campaign. Crafty. 

There’s no doubt in my mind that’s what happened. Exceptional way to create a buzz round the new kit without doing the teasers that everyone has moaned about for the last few seasons.  

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I like both home and away strips but I can understand why polka dots may be a wee bit too radical for some of our more conservative fans.

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The Grim Reaper
Just now, andyscott82 said:

There’s no doubt in my mind that’s what happened. Exceptional way to create a buzz round the new kit without doing the teasers that everyone has moaned about for the last few seasons.  

 

Surely it would be on for sale on Hearts Direct or at least displayed if it was intentional. 

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AC Mallin_51
2 hours ago, Apache Mal said:

We will. 3rd kit seems to always be 2 years which is great. 

Absolutely. Stunner of a top, one I hope to see us wear in Europe 

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Aye that is tidy. Very very nice effort. Collar looks superb as well.

heartofmidlothian_2223awaytopshortsleeveadultpreorder_1655461494frontofshirt.jpg

heartofmidlothian_2223awaytopshortsleeveadultpreorder_1655461500backofshirt.jpg

heartofmidlothian_2223awaytopshortsleeveadultpreorder_1655461565detailcrestandumbrobadge.jpg

heartofmidlothian_2223awaytopshortsleeveadultpreorder_1655461576detailbackofneck.jpg

Edited by Sertse
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Nookie Bear

Ah just noticed no design on the sleeves.

 

It's "interesting". Not 100% by the polka-dot...perhaps better if the distribution had been more random than uniform?

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Carl Fredrickson

I am sure Mr Tumble will love it. 

 

I think it looks great and is either courageous or daft design with the polka dots. 

 

This will sell in huge numbers and once folk seeing others wearing it I am sure it will grow on some doubters. 

 

Love the video whether it was a deliberate leak or not. 

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The social media team at Hearts are really on point at times. That video is FAF 😂, get the feeling the reveal actually was an accident and they have turned it around into a unique event. 

 

Shirt itself is a cracker! Obviously being mid 40s and a fat wee chunt, I'll not be allowed to wear one, but I think they have hit the right balance of classic and modern styles. Still not my dream away top, but probably about as close as we will ever get these days (unless it's one of the retro releases still to come). 

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LarrysRightFoot

Looks like Kingsley was the player cut out of the ‘leaked’ image. Was hoping it was a new signing. 

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Fitzroy Pointon

Pre-ordered for me and the wee one. Yes, I will be that man on holiday. 

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